Draft – under legal review

Yellow Dot 360 home

Privacy Policy

What we collect to show families where the school bus is, who can see it, and how to ask us to delete it.

Effective date: [to be set]

Who we are

Yellow Dot 360 is a school bus live-tracking service used by schools, bus companies, families and students. In this policy, “we” and “us” means Yellow Dot 360. You can reach us at support@yellowdot360.com.

What we collect

  • Parent and guardian details: names, email addresses and phone numbers, provided by your school from its roster.
  • Student details: name and home bus stop. If a student has their own login, their school email address.
  • Bus location: collected from the driver's phone, and only while a route is running.
  • Push tokens: the device identifiers we need to send notifications to your phone.
  • App usage needed to run the service: for example, sign-ins and the choices you make in the app, such as marking “No pickup needed”.

How we use it

We use this information only to run the service: to show bus status and arrival times, to send notifications, and to help schools and bus companies run their routes.

Who can see what

  • Families see only their own child: their child's stop and the bus's arrival time. They never see the full route or other children's addresses.
  • School staff see information for their own school.
  • Bus companies see the routes they run.

No selling, no ad tracking

We do not sell personal information. We do not use advertising tracking.

Service providers

We use a small number of providers to run Yellow Dot 360. They process information on our behalf and only to provide their service to us:

  • Google Firebase for hosting, our database and sign-in.
  • Expo to deliver push notifications.
  • Our email delivery provider to send email notifications and invites.
  • Netlify to host our websites.
  • Google Maps Platform for maps and travel-time estimates.

Children and schools

Yellow Dot 360 is provided through schools. We collect student information under the school's direction and on its behalf, and the school decides what is shared with us. The federal student privacy law in the United States, FERPA, gives parents rights over their children's education records; when we handle student information for a school, we follow the school's instructions and use it only to provide the bus service.

Student logins are optional. A parent chooses whether their student has one and controls what it can do.

How long we keep it

Raw bus location samples are deleted after 30 days. Other information is kept while your school uses Yellow Dot 360 and your account is active, or until you or your school ask us to delete it.

Deleting your account and asking about your data

To delete your account, or to ask what information we hold about you or your child, email support@yellowdot360.com from the email address on your account.

Changes to this policy

If we change this policy, we will post the new version on this page and update the effective date. If a change is significant, we will tell you in the app or by email.

Effective date: [to be set]